My mission is to infuse more humanity into the tech world. Building software is not just about writing code; it’s about designing systems that solve real problems without creating new ones. It’s about empowering people—clients, teams, and users—to thrive in their roles and achieve their aspirations.

At the heart of my philosophy is Human Driven Development (HDD):

• Adaptable Processes: Rejecting rigid frameworks in favor of flexible methods that evolve as the team grows.
• Employee Morale as the Foundation: Placing each team member in their optimal position—not just for the company’s success, but for their personal fulfillment and growth.
• Software Designed by Humans, for Humans: Crafting tools that enhance lives and address real-world needs with care and intention.

I draw inspiration from sports, where the best managers—like José Mourinho—see the unique strengths in each player and create an environment where even the most unassuming individuals can shine. Similarly, a great manager in tech focuses on creating a culture where everyone is empowered to contribute meaningfully, aligning personal goals with the team’s mission.

This requires more than processes or metrics; it demands authentic, ongoing conversations to truly understand each individual’s strengths, motivations, and challenges. It means embracing open dialogue about what’s working and what isn’t, without forcing interactions through rigid systems.

By centering the team and adapting to their unique dynamics, we unleash their full potential and create products that matter. This is what Human Driven Development is all about: letting the energy flow naturally within the team, and nurturing a culture of collaboration, trust, and purpose.

Let’s build software—and teams—that inspire.